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Ivory Ella was born from a passionate desire to make a difference in the world.

Our six founders came together four years ago pooling their collective design talents, social media savvy, and digital expertise to build a brand that could have a meaningful impact. They listened to the collective voices of their massive social media community – a vibrant network of fun-loving global travelers, animal lovers and eco-conscious consumers – to build Ivory Ella, a truly mission-driven apparel and lifestyle brand that supports elephant conservation.

At Ivory Ella we recognize that elephants are one of the most relatable creatures in the world. They are among the most intelligent of the many species with whom we share the planet, with complex consciousnesses that are capable of strong emotions. As a keystone species, they play an important role in maintaining the biodiversity of the ecosystems in which they live. Sadly, the ivory trade and accelerating habitat and range loss have put elephant populations at risk.

Ivory Ella has committed to donating a minimum of 10% of our profits and thanks to the avid support and engagement of our loyal community, Ivory Ella has been able to donate over $1.7 million over the past four years. Our donations go directly to organizations such as Save the Elephants to support their work in sustaining elephant populations, preserving their habitats and fostering a heightened appreciation and visibility for elephants and their often-fragile existence.